This is a very sad moment in US business history.
Sorry, Paul Simon. Kodak is taking Kodachrome away.
The Eastman Kodak Company announced Monday it would retire Kodachrome, its oldest film stock, because of declining customer demand in a digital age.
It was the world’s first commercially successful color film, immortalized in Mr. Simon’s song in 1973: “They give us those nice bright colors. They give us the greens of summers. Makes you think all the world’s a sunny day. ... So, Mama, don’t take my Kodachrome away.”
It enjoyed its heyday in the 1950s and ’60s, but in recent years sales have dropped to just a fraction of 1 percent of the company’s total sales of still-picture films.
“It really has become kind of an icon,” said Mary Jane Hellyar, the departing president of Kodak’s Film, Photofinishing and Entertainment Group.
read the rest>http://www.nytimes.com/2009/06/23/technology/companies/23kodak.html?em
Tuesday, June 23, 2009
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